Joshua Kanter, Chief Marketing Officer at Encora shares how his previous experience in retail and entertainment helped him develop new skills as a CMO to better understand the technology industry and the needs of Encora’s customers.
Building strong strategies that combine marketing, technology and analytics to position Encora as a leading-edge company, and helping clients enhance their business with digital transformation and innovation acceleration through a customer-centered, personalized and excellence service business model, brings both the challenges and the rewards he needs to be a good motivator and team leader.
About Media 7 – Based in San Diego, CA. the Media 7 group is a network of media properties across 16 industries that provides marketers with multiple options to target markets, reach audiences, and develop accounts across 120 countries. Advertisers, agencies and platforms rely on Media 7 for audience engagement at scale.
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